Luma pricing and credits
The current Luma individual starting plan is Plus. The published entry has a separate catalogue identity from the older Dream Machine Lite package, whose price and allowance are not used for this comparison.
Bestivio editorial · Updated October 21, 2026. Price observation dates are listed separately below.
Published starting plans
Plus · monthly
USD 30.00 / month · per account
10,000 native credits or units · Monthly credit refresh · unused credits expire
Source recorded: 2026-10-20 · Historical price; current checkout needs confirmation.
Published by owner decision; no independent review.
Publication evidence and conditions ↗These are recorded quotes, not a checkout guarantee. No currency conversion, tax adjustment or output-count estimate is applied.
Current Plus versus legacy Lite
Current supplied pricing cards label Plus at 10,000 credits, Pro at 40,000 and Ultra at 150,000. Some older help pages use different plan names; match the live pricing card to the intended checkout.
Monthly allowance under annual billing
Luma’s published billing policy describes a monthly subscription credit allocation, with unused credits expiring rather than rolling over. An annual payment does not by itself make twelve months of credits immediately available.
Collaboration and commercial work
The supplied Plus card includes commercial use and edit access for guest collaborators. Those labels do not establish unlimited paid seats, unrestricted account sharing or the terms for every external model.
Before choosing a plan
Confirm the selected product, currency, billing commitment, required model and permitted use. A native credit allowance does not establish how many finished images or videos your project will produce.
Official sources
Related comparisons
Check a monthly budget ↗ · Understand credit allowances ↗ · Evidence methodology ↗